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Web design · Herzstück Web

Websites with soul.

Designed by hand, properly coded, told from your story. The design is our gift to you. You only pay for us looking after it: two coffees a week.

Request a designon us, via WhatsAppWhat it coststwo coffees a week

Look like everyone else,
and no one will find you.

The Idea Book · over 550 ideas

Taste first.
Website second.

Twenty from the workshop. Swipe through and tap whatever you like. We turn it into your site, with your colours, your photos, your voice.

Vehicle wrappingThe vehicle wrapper whose site changes colour.
RemovalsThe removal company that lends a hand right on the home page.
Ice cream parlourThe ice cream parlour that tastes of summer before you get there.
Staircase buildingThe stair builder whose site leads upwards by itself.
Dog groomingThe dog groomer where the customer is bigger than the shop.
Painting companyThe painter who is already painting on the home page.
Car repair shopThe workshop that says what counts in one word: Running.
Paediatric practiceThe paediatric practice children would happily visit.
Café and patisserieThe café that makes you hungry before you see the menu.
Aesthetic surgeryThe beauty clinic that convinces quietly instead of promising loudly.
PharmacyThe pharmacy that listens first and advises second.
LawyerThe lawyer whose paragraph you can walk into.
Bodywork and paintThe body shop that brings you back to the clean line.
Dental practiceThe dental practice that shows no teeth. And still smiles.
Bowling centreThe bowling centre where you score a strike on the home page.
Bike shopThe bike shop that makes you want to take the long way.
Construction companyThe builder who turns plans into a home.
UpholsteryThe upholsterer where favourite pieces get a second life.
Nail studioThe nail studio that asks: which look are you?
Caretaker serviceThe caretaker service where the doorbell is the menu.

01 / 20

And these are just a few temperaments.

All 550+ ideasin the Idea Book, filter and pin

Your industry is not here? All the better. Then your site will be the first.

Open in the Idea Book
550+designs in the Idea Book
0cost for your design
48hours to the first design, if it is urgent
24hours for every change

The Atelier wall · Client sites and design samples

42 signature styles.
No two alike.

Every site is live. On desktop and on mobile. Tap one.

Already online

Client site Bestattungshaus Wilhelm, desktop view Bestattungshaus WilhelmFuneral home · StadtilmCalm, warm, without a single cliché. For people who have just lost someone.view liveClient site Florale Designmanufaktur, desktop view Florale DesignmanufakturFlorist · StadtilmFlowers, weddings, funeral floristry. A site that smells like the workshop.view live

Design samples

Design sample Zaritzki, desktop view ZaritzkiDentistry · Berlinview liveDesign sample Tierheim Cham, desktop view Tierheim ChamAnimal welfare · Bavarian Forestview liveDesign sample Glowy, desktop view GlowyBeauty bar · Berlinview liveDesign sample Ralf Bremer, desktop view Ralf BremerPlasterer · Heidelbergview liveDesign sample Dembert, desktop view DembertLocksmith · Erfurtview liveDesign sample Reinigung am KaDeWe, desktop view Reinigung am KaDeWeDry cleaning · Berlinview liveDesign sample Island Yoga, desktop view Island YogaYoga · Fuerteventuraview liveDesign sample Gewerbekreis Auerbach, desktop view Gewerbekreis AuerbachClub · Bergstrasseview liveDesign sample Praxis Dr. Stier, desktop view Praxis Dr. StierOral surgery · Heidelbergview liveDesign sample Haki's Box-Gym, desktop view Haki's Box-GymBoxing · Thunview liveDesign sample Kurpfalz-Spedition, desktop view Kurpfalz-SpeditionFreight forwarding · Mannheimview liveDesign sample Phil Splash, desktop view Phil SplashLive illustrator · Munichview liveDesign sample Grüner Dienst, desktop view Grüner DienstTree care · Thuringiaview liveDesign sample Hospiz-Initiative Leer, desktop view Hospiz-Initiative LeerEnd-of-life care · East Frisiaview liveDesign sample S&K Autowerkstatt, desktop view S&K AutowerkstattMaster car workshop · Berlinview liveDesign sample Wechselwerk, desktop view WechselwerkRemovalsview liveDesign sample Bäckerei Baum, desktop view Bäckerei BaumBakery · Erfurtview liveDesign sample Hausarztpraxis Gallus, desktop view Hausarztpraxis GallusGP · Frankfurtview liveDesign sample Malerteam, desktop view MalerteamPainting company · Berlinview liveDesign sample Sylter Tafel, desktop view Sylter TafelClub · Syltview liveDesign sample Kamm 2 Cut, desktop view Kamm 2 CutHairdresser · Viennaview liveDesign sample Kita Surheide, desktop view Kita SurheideKindergarten · Bremerhavenview liveDesign sample Steuerberater Dorn, desktop view Steuerberater DornTax advice · Berlinview liveDesign sample Seibert, desktop view SeibertStonemason · Berlinview liveDesign sample Polnische Fenster, desktop view Polnische FensterWindows · Berlinview liveDesign sample Millionpainter, desktop view MillionpainterMarketing · Würzburgview liveDesign sample Gebrüder Lange, desktop view Gebrüder LangeRoofer · Heidelbergview liveDesign sample Hering, desktop view HeringPaint shop · Berlinview liveDesign sample Der Lackdoktor, desktop view Der LackdoktorCar care · Berlinview liveDesign sample Zimmerei Amling, desktop view Zimmerei AmlingTimber construction · Thuringiaview liveDesign sample Rewia, desktop view RewiaCaretaker service · Erfurtview liveDesign sample Schokowerkstatt, desktop view SchokowerkstattFurniture workshop · Berlinview liveDesign sample The Laundry Room, desktop view The Laundry RoomLaundry · Berlinview liveDesign sample Carlo Wloch, desktop view Carlo WlochStone restorer · Berlinview liveDesign sample one OIL, desktop view one OILOil change · Mannheimview liveDesign sample Gruhn, desktop view GruhnBathrooms and heating · Kasselview liveDesign sample Feuerwehr List, desktop view Feuerwehr ListFire brigade · Syltview liveDesign sample Baptisten Sylt, desktop view Baptisten SyltChurch · Syltview liveDesign sample Bestattungshaus Preissler, desktop view Bestattungshaus PreisslerFuneral home · Berlinview liveDesign sample Glaser & Krauss, desktop view Glaser & KraussHome care · Dresdenview liveDesign sample ReifenHQ, desktop view ReifenHQTyre shop · Berlinview liveDesign sample Gerberhof, desktop view GerberhofGuesthouse · Erfurtview live

Websites in motion

Client: Nothing off the shelf, please.
Us: Like this?

Nine websites in three short films. Each one scrolls differently, none looks like another.

Indulgence to scroll through.Tea house · Roastery · Delicatessen42 seconds
Rooms you can walk into.Furniture · Real estate · Online shop45 seconds
Craft with attitude.Tailor · Barbershop · Construction45 seconds

What a website costs with us

Agencies say: four thousand.
We say: two coffees a week.

A site like this usually costs 4,000 to 10,000. With us, the build costs nothing. The value is stated in your contract, and you never have to pay it. You only pay for us looking after it: 25 Swiss francs in Switzerland, 27 euros in Germany, Austria and the rest of the EU.

Why does it add up? We do not earn from the build, but from you staying. So we build in a way that makes you want to stay.

Herzstück Web
Your new website

Usual price
3,999 to 9,999 CHF
4,299 to 10,799 EUR
Of which you pay
0.00
Care plan per month
Switzerland
25 CHF
DE, AT, rest of the EU
27 EUR
Minimum term
none
Take it with you
cheaper every year
MonTueWedThuFri

Two coffees a week. The rest you drink as usual.

What the care plan includes

You run your business.
We do the rest.

A person, not a ticket.You write, someone with a name replies. No hold music, no call centre.
One message is enough.New opening hours, new photo, new price: by WhatsApp or email. Updated within 24 hours.
Always online.Hosting and security certificate are included. You do not have to worry about a thing.
Legally set up.Legal notice and privacy policy are built in properly from the start.
Looked after, not forgotten.We keep your site in shape, month after month. It stays as good as on day one.
As free as on day one.Cancel monthly, no minimum term. We do not tie anyone down. That is why they stay.

Who owns the site

Stay, buy, take it with you.
You decide.

Option 1Two coffees25 CHF · 27 EUR a monthThe build is on us. We look after you for as long as you like.
Option 2Buy and take it with youfrom 3,999 CHF · 4,299 EURYou pay the value stated in your contract. The site is yours, as a complete file package.
Option 3Buy and staypay once, care plan on usYou buy your site and stay. After that, we look after you free of charge, for good.

Option 1 first, buy later? It gets cheaper every year.

  1. 120 %in the first year
  2. 100 %after one year
  3. 80 %after two years
  4. 60 %after three years
  5. 20 %after five years, permanently

This is not a penalty for leaving. It is our thank-you for staying.

After five years, you have paid 1,500 Swiss francs or 1,620 euros. Instead of at least 3,999 Swiss francs or 4,299 euros on day one. And all that time, someone was looking after it.

Online shopSell around the clock, with shopping cart and payment.from 35 euros a month
Booking siteFor hotels, holiday apartments and room rentals. Guests book directly with you.from 35 euros a month

Advertising, films, logos and software are priced individually, by effort. You always know the price in advance.

A heart of torn blue paper

Our word counts

That is how we were raised.

When we say your site will be beautiful, it will be. When we say small changes cost nothing, they cost nothing. And if you leave, you take your site with you. For a share that gets smaller every year.

Handmade.No website builder touches your site. That is why it looks like you. And not like a thousand others.
Cared for with heart.You reach people. No ticket number, no hold music.
Honestly fair.One price. No small print. If you stop, you pay nothing.

Same business. Three ways.

One locksmith.
Three websites.

Two in the morning. Locked out, phone in hand. Who do you call?

01
your-locksmith.com
This is how an AI website builder makes a site for a locksmith: dark gradient, Rethought, three icon boxes
The AI mush.Built in five minutes. Looks like ten thousand others.
02
meier-locksmith.com
This is what a website builder looks like: A warm welcome over a photo, with Welcome to our homepage underneath
The website builder.Built in a weekend. Looks like 2009.
03By hand
dembert.designprobe.de
Design sample Dembert Schlüsseldienst Erfurt: Locked out? We are on our way. At night in front of Erfurt Cathedral
Herzstück Web.Built for exactly one business. Looks like it.view live

The third one gets the call. Because it sounds like a person who will actually come.

Try it with your own site

The Mush Machine.

Web address in. Seconds later the machine spits out your site as a one-size-fits-all AI page, the way site builders make them. Interchangeable, like ten thousand others. Then we show you how we would do it.

No website yet? Then just type in your company name.

Three steps

It has to feel light.
Otherwise it is wrong.

A hand sketching the layout of a website on paper
  1. You tell us.Over a coffee, by video or on the phone. Who you are, what you love. That is all we need.
  2. We build.Within 48 hours to a week, you see your site. Before anyone else.
  3. You decide.If you like it, it goes online. If not, it costs nothing.

Design is not how it looks.
It is what it sets off.

Questions people ask us

Is the build really free?

Yes. Not a single franc or euro for the build. The value is stated in your contract, and you never have to pay it as long as you stay with us. A site like this would normally cost 3,999 to 9,999 Swiss francs or 4,299 to 10,799 euros, depending on the work involved. With us, you only pay for the care plan: 25 Swiss francs a month in Switzerland, 27 euros in Germany, Austria and the rest of the EU.

And if I need a shop or bookings?

Then we build you an online shop or a booking site for your hotel, holiday apartment or room rental. The care plan then starts at 35 euros a month, because there is more behind it.

What if something changes?

You write to us by WhatsApp or email. New opening hours, new photo, new price: we put it in. Others give you a login and leave you on your own with it.

Are there any hidden costs?

No. Small things are always included. Only for a bigger rebuild or elaborate photo and film work do we name a fixed price in advance, often around 59 Swiss francs or 64 euros.

How long am I tied in?

Not at all. No minimum term, one month's notice to the end of the month. We do not hold on to anyone who does not want to stay.

And if I want to take my site with me?

Then you get it as a complete file package, ready for any provider. Because it contains work you never paid for, a share of the value stated in the contract becomes due: 120 percent in the first year, 100 after one year, 80 after two years, 60 after three years, and 20 percent after five years, permanently. At 3,999 Swiss francs or 4,299 euros, that is still 800 Swiss francs or 860 euros after five years.

And if I simply stop?

Then you stop. The site goes offline, and you do not pay another franc or euro. No final invoice. If you want to keep the site, you buy it. Your texts, images, logo and domain belong to you. From the start.

Our finest compliment?

Your neighbour calls.

That is how we have always worked: at eye level, on a handshake. If your site makes your friends curious, send them our way. We will treat them as well as we treat you.

A website is only the beginning.

Logo, print, shop sign, commercials, AI on the phone and entire systems for your business. Tell us where things are stuck.

Herzstück WebOur atelier for web design.

The front door

Just ring the bell.

Tell us about your business. Within 48 hours to a week, you see your site. If you do not like it, it costs nothing.

WhatsApp Switzerland+41 76 268 75 93Call
Call Germany+49 6222 948 2410 Call USA+1 440 637 8320 Emailhallo@herzstueck-web.de